Wednesday, 1 August 2012

task 6

Before designing a website you must know:

/ the purpose of the website
/ target audience
/ web safe colours
/ typeface limitations
/ file size
/ resolution of the screen

html > hypertext markup language

<html> open
</html> close

the correct order of a html tag:

<html>
<head>
<title>
</title>
</head>
<body>
</body>
</html>

example:

file:///Users/Shared/BAGD%20-%20Web%20Session%202/index.html































DREAMWEAVER:

new>html
site>new site

















task 1


A / Originally I was unsure of what I wanted to study at university but I knew I wanted to work with image, type, colour and balance within my designs. After speaking to my foundation course tutor we decided graphic design was definitely the right route for me. I found this course online and immediately knew it was a course I wanted to get involved with as it offered tuition on everything I was interested in.
I’ve never lived far from home and although the thought of moving away was daunting, I’ve always been attracted to the city atmosphere. I had been told good things about Leeds and after looking around I felt confident that it’s where I wanted to be for university.
The course had a really good tutor to student ratio, which would really benefit my personal development as a designer. I think it’s really important to be able to have that guidance and help throughout a course so this definitely adied my decision.
On the course website it’s clear that a strong reputation has been built with awards from D&AD (Best New Blood) three times in a row. Having a reputation on the course motivates me to work harder as it becomes more competitive and gives me something to aim for.
The college had an impressive amount of facilities available to be as a student that is vital in developing my designs and potential brief outcomes. I was particularly keen on the availability of photography studios and professional printing facilities.
 B / Within the last module, OUGD203, I used screen print as a way of design production. Although I’ve used the facilities a few times I’d still like to master the process at level 6 so I aim to learn more about the process.
Typography is an area I’m still keen to learn more about as I feel it really contributes so the professionalism of designs.
I want to be more experimental with colour next year, especially in textile design as it will help my work to look fresh and appealing.
I need to work on my commitment to be being more punctual so at level 6 I’ll be making sure that this is something I learn to grasp.
C / Having a passion for photography has helped with finding balance and good compositions within my designs and I feel like this is one of my strong points. In order to progress at level 6 I aim to experiment more with this and push myself to try out different layouts and as it will further my skills as a designer.
I’ve always enjoyed working with colour and I feel that I’ve applied it quite nicely at level 5. Again, I wish to further my knowledge and understanding of this through experimentation and focusing more deeply into design context.
I’d say I’ve got pretty good people skills and I’d feel confident talking to and working with clients. Fitting nicely into a studio shouldn’t be a problem and I’d definitely feel comfortable with my contributions to a design studio.
My software skills have greatly improved since joining the course and I’m happy with where I’m at with it. Although there’s still a lot of room for improvement, I’d confidently create designs using the adobe suite.
D / Organisation has to be the biggest thing holding me back as a designer. I’ve always struggled with it throughout education and I still find it quite hard! However, I do feel improvement since being on the course as it’s helped me become more professional.
Punctuality is another weak point but this improves with my organisation because the more organised I am, the easier it is to be places on time with the appropriate work I need.
I don’t feel like I push myself enough with my work. I’m yet to see what my full potential is as a designer and it’s proved to be something I regret after I complete most briefs. For my final year on the course I aim to commit to changing this as I feel like my skills are a bit wasted with my work level at the moment.
Taking advantage of the studio time we are given is something I’ve not really done and it will help with all the above points so, again, for level 6 I will be spending longer hours in college taking advantage of the facilities provided.
E / Seeing as everyone on the course have skilled opinions I will be using crit feedback to aid my design outcome. Crits always offer a good guidance with good opinions.
Looking at my blog will help me analyse my progress and development in order to further my work and see which direction I should take it in.
Comparing my work to previous briefs will help give me that drive I need to push myself further as I’ll be comparing work from level 4/5 to that of level 6.
F / Who exactly am I as a designer?
Where do I see myself working?

Tuesday, 31 July 2012

online presence

I've recently joined tumblr, not only to view and be inspired by other design work, but to help myself develop. Tumblr is a prefect place to show off your designs and get feedback. I've been meaning to join it for a while so I'm really glad to have an account. I now need to widen my audience and make sure I'm following people who I feel will help my development.

















I've been with vimeo for a while but I'll be paying a lot more attention to uploading some motion graphics work as I really want to improve in this area.

















Although I've always looked at behance, I've just made an account to greater my online presence. By creating an account I can get my name and designs out there and hopefully get some critical feedback that will guide me and help me improve my designs.


Friday, 1 June 2012

OUGD203 Evaluation




Monday, 23 April 2012

OUGD205 | self-evaluation

1. What skills have you developed through this module and how effectively do you think you have applied them?

This module has helped me develop my design development when it comes to working with image. I'm much more aware of the different outcomes that can come out of a brief, such as 3-dimensional form or photography. However, I don't feel like I exploited this after looking through the briefs.


As we had a range of briefs I was able to experiment with imagery for a range of areas. Although it nice exploring editorial, I feel I got more out of the Type as Image brief as I felt more comfortable with that area. I'd like to further this brief so I can explore some illustration with type.

Within the Book Fair brief I was able to experiment more with patterns & dimensions which isn't something I've paid much attention to in past modules. I was then able to apply this with the D&AD brief which was pretty minimal but I felt the design was appropriate to the quote & concept.

2. What approaches to/methods of design production have you developed and how have they informed your design development process?


In past projects, if I've not been happy with a design I've started something completely new but this time I kept adjusting the image and developing it into something that I felt worked better. I really enjoyed experimenting with shapes within the book fair module so I'd like to pay more attention to this area in future briefs.

As there were several different areas of image that we explored, it's taught me that I should put more time and effort into research. In the future I will try to explore more when it comes to my design context as it definitely informs the design process.


3. What strengths can you identify in your work and how have/will you capitalise on these?

I'm pretty happy with some of the dimensional work. I really enjoyed working with perspective as it's something I've not paid attention to and so I definitely want to explore this area further.

I enjoyed working with photography for the 2D>3D brief and I felt the images successfully captured the process. I wanted to include some photography into the image module & this allowed me to do. In the future I'd definitely like to pay more attention to this area in order to develop my practical skills.

I worked with colour quite a bit in this module, such as the Book Fair brief, and found it interesting to apply it within the designs. Again, it's an area I feel like I could pay more attention to and so in future modules I'll be exploring it in greater depth.

4. What weaknesses can you identify in your work and how will you address these in the future?

I'm not satisfied with the quantity of work that's been produced for this module. I really struggled with time management and felt like it effected both the quantity and quality of work produced. Next module I want to make sure I manage my time more effectively. I need to buy a planner, make to-do lists, set daily targets etc. Blogging in particular has been my main downfall so I aim to stay on top of it next module.


I don't feel like I explored enough areas within the briefs as I planned to. I would've liked to have experimented with different print processes rather then sticking to digital print. My management really restricted the outcomes of the briefs which I'm disappointed about.

5. Identify five things that you will do differently next time and what do you expect to gain from doing these?

1/ Improve my research skills as it really aids the design production & development. I could take the briefs a lot further if I was to inform myself more on the subject area.


2/ My time management still isn't what I want it to be. There are several things I need to do to improve this as it effects both the quantity and quality of work.


3/ I want to be more experimental with both type and image as I feel like I'm not playful enough with my designs. They're all pretty minimal but I'd like to try something a bit more different in order to create an edge to my designs.


4/ I need to work with scale as I feel like I could create some larger designs, rather then sticking to A3/A2. I think this comes with better time management though because I'd be more ontop of planning my project.


5/ In the future I aim to work with different medias as I wasn't really satisfied with the range of designs that I produced. I aim to to take the briefs further as there are different areas I'd like to explore in order to improve my design skills.


6.How would you grade yourself on the following areas:
(please indicate using an ‘x’)

5= excellent, 4 = very good, 3 = good, 2 = average, 1 = poor

Attendance                               3

Punctuality                                2

Motivation                                 2

Commitment                             2

Quantity of work produced      2

Quality of work produced         3

Contribution to the group         2

Monday, 27 February 2012

magazine mock up









heydays

I'm really interested in Heydays graphic design agency's work & identity. They're based in Norway and I particularly like their print-based design for the following fashion label 'bert & berg'.

examples of work:






"We work across a variety of media and fields, ranging from identity design to art directing photographies. We offer both design and design consultancy, and may be hired for complete deliveries or as part of a external team"

Graphic design
Visual identity, concept development, campaign material, packaging, posters, motion graphics
Web & interactive
Design, programming: HTML, Flash, application & interface design, analysis
Print & editorial
Books, brochures, annual reports, magazines, editorial illustration
Consultancy
Design strategy, naming, text & copy, photography, print production